On the journey with Prime Build reinvented
Nick, Ronnie and Team.
We’ve loved making new and genuine connections at Prime Build.
Like individuals, companies seek to reinvent, modernise and get established on new learning journeys.
Throughout this process, origin stories stay the same – the revered and the questionable. We want to build on success, understand our strengths, acknowledge and learn from failures and grow into new habits.
Throughout change, we must respect DNA. Until we choose, core identity remains unchanged and should be handled with care as we move forward.
Building on brand pillars
In 2019 our team, began a rebrand process for Prime Build. What was unearthed still rings true – we should bring new relevance and excitement to core brand assets that Prime Build’s success has been built upon; clean typesets, the square, the colour palette and the p block.
Defining shared ambition
Modern brands seek to define the crossover point between B2B and the consumer space. People of influence in business and government play in every corner of society.
